Given their druthers, most Americans would carry more than one wireless
device to meet all of their mobile communications needs, according to a
national survey conducted by market analysts Yankelovich Partners.
The study also showed Americans are divided about which gadget -- a personal digital
assistant (PDA) or a two-way e-mail device -- best complements a cell phone.
The poll, commissioned by LetsTalk.com, was conducted from February 15th to
18th with a representative sample of 1,023 Americans aged 18 or older. Respondents were
asked to choose which device or devices they would carry if price were no object: a
mobile phone; a two-way e-mail device, such as a RIM BlackBerry; a handheld PDA, such as
a PalmPilot or Visor; or a one-way pager.
From All to Nothing
While a majority of respondents said they would use more than one wireless
device, 25 percent said they would carry three or four gadgets, according to
LetsTalk.com. The survey showed 53 percent of respondents wanted more than one device, 34
percent preferred one device and 11 percent did not want a wireless device at all,
even for free.
When the responses were broken down by device preference, 82 percent
wanted a cell phone, 35 percent wanted a two-way e-mail device, 30
percent wanted a handheld PDA and 11 percent did not want any device.
Of the respondents who wanted a second device to complement their wireless phone, 37
percent chose a two-way e-mail device, 32 percent chose a PDA and 31 percent chose all
three.
Subscriber Numbers Climb
"This survey shows that in the minds of Americans, no single device can
manage all different functionalities of a cell phone, a
portable e-mail device or a wireless PDA," said Delly Tamer, president
and chief executive officer of LetsTalk.com.
"Americans are willing to carry
several mobile devices in order to have access to key communication
tools and to increase their productivity," Tamer added.
According to a
recent study by Allied Business Intelligence titled "Wireless Data
Networking 2000," the number of wireless subscribers will continue to
climb, reaching some 1.3 billion on second- and third-generation systems
by 2005.
More than 500 million data subscribers will use Internet access
as data services become mainstream, the study reported, noting that
North America, Western Europe and Asia-Pacific will remain the
regional leaders in voice and data subscribers.
San Francisco, California-based LetsTalk.com offers wireless ERP
products for businesses and corporations, including comparison sites and
a fulfillment center that can customize and brand products. The company's site
features wireless products and services, including phones, PDAs and two-way e-mail
devices.
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